A Rich History
Cracker Barrel cheddar cheese was introduced in 1954 by Kraft. It was a brand born from a love for quality cheese and a passion for cheddar-making heritage and values.
Our name comes from the 19th century practice of general store customers gathering around “cracker barrels” full of soda crackers to engage in conversation. The general store cracker barrels might be a thing of the past, but the togetherness they fostered continues to inspire us to make award-winning cheeses to be shared with friends and families today.
We have used the same proprietary heirloom starter cultures for more than half a century. The way we see it, when you make a consistently rich, full-flavored cheddar cheese, why change it?